Website Mockups: 5 Things to Avoid when Creating Your Website Design

A plethora of tools let you create web designs that are both professional and affordable. Yet, so many companies still pay little attention to the importance of good design. This is especially true for companies that are very technical, or not technical at all. Often, these sites are hard to use and/or visually unappealing.

If you, too, don’t believe in the importance of design, you may find the following stats interesting. Almost all consumers (94%) base their first impression of a company on the design of their website. And over half of them (52%) will come back to your site because of how good your design is. That’s because good design establishes your credibility and makes you look trustworthy.

Design isn’t simple icing on the cake. It can have a significant impact on your customer acquisition. So do spend the time and resources needed to make your website look good. Step one: let’s look at what you should absolutely not do when creating your website design.

Website Mockups: 5 Things to Avoid when Creating Your Website Design

A plethora of tools let you create web designs that are both professional and affordable. Yet, so many companies still pay little attention to the importance of good design. This is especially true for companies that are very technical, or not technical at all. Often, these sites are hard to use and/or visually unappealing.

If you, too, don’t believe in the importance of design, you may find the following stats interesting. Almost all consumers (94%) base their first impression of a company on the design of their website. And over half of them (52%) will come back to your site because of how good your design is. That’s because good design establishes your credibility and makes you look trustworthy.

Design isn’t simple icing on the cake. It can have a significant impact on your customer acquisition. So do spend the time and resources needed to make your website look good. Step one: let’s look at what you should absolutely not do when creating your website design.

How to Use Illustrations to Make Your Company or Product Stand Out

Illustrations are the epitome of brand maturity. Young companies often use pre-built assets to illustrate their website. Like these “100 icons set” and other “3D Workplace Concepts” you can find on design marketplaces. As businesses grow, they begin creating custom designs, starting with their logo. And before you know it, they hire an artist to develop a complete brand system. The reason why all companies end up there is simple: illustrations are the most effective way to differentiate your brand. That’s often how people remember a brand. Think the CocaCola polar bear.

But making a good drawing is only the first step to using illustrations to your brand’s advantage. Many founders who don’t get this end up paying a lot to create illustrations they don’t use to their fullest potential. Here is how to do it right.

How to Use Illustrations to Make Your Company or Product Stand Out

Illustrations are the epitome of brand maturity. Young companies often use pre-built assets to illustrate their website. Like these “100 icons set” and other “3D Workplace Concepts” you can find on design marketplaces. As businesses grow, they begin creating custom designs, starting with their logo. And before you know it, they hire an artist to develop a complete brand system. The reason why all companies end up there is simple: illustrations are the most effective way to differentiate your brand. That’s often how people remember a brand. Think the CocaCola polar bear.

But making a good drawing is only the first step to using illustrations to your brand’s advantage. Many founders who don’t get this end up paying a lot to create illustrations they don’t use to their fullest potential. Here is how to do it right.

3 Steps to Find the Perfect Company or Product Name

There are many things you need to take into account when choosing a name. First, you need to make sure the domain is available. If you’re looking for a name shorter than 5 letters, forget about it. All 456,976 combinations with four letters have already been claimed as domains. Since 2013. And if you’re hoping to get a .com domain using an English word, like robot.com, you better have a LOT of money. That doesn’t mean you can’t find a good name. It just requires more work and creativity. Here’s how to do it right.

How to Find the Best Name for Your Company or Product

There are many things you need to take into account when choosing a name. First, you need to make sure the domain is available. If you’re looking for a name shorter than 5 letters, forget about it. All 456,976 combinations with four letters have already been claimed as domains. Since 2013. And if you’re hoping to get a .com domain using an English word, like robot.com, you better have a LOT of money. That doesn’t mean you can’t find a good name. It just requires more work and creativity. Here’s how to do it right.